AXE Kissing Day
AXE is a global brand of deodorants, owned by Unilever.
In 2014, AXE organized and held a promo action dedicated to the International Kissing Day. In support for this event, the Studio developed a key visual and a slogan based on brand identity and brand values and its principles of visual communication.
On the basis of the KV, we produced a series of layouts for print media and OOH.