FrutoNyanya

Категория: 
POSM
Клиент: 
OAO Progress

«FrutoNyanya» is a popular Russian brand of children’s drinking water of the highest quality.

The Studio was asked to develop the design and structure of hanging parasitic displays for placement in retail outlets (shops and pharmacies) with the possibility of further adapting the design to other types of materials. The design focuses on the cartoon-like elements (a little bird, a butterfly, an owlet, etc.) that create emotional and visual associations with the key consumer of this product, bringing the product in line with their favorite toys.

Креативный директор: 
Evgeniy Charskiy
Арт-дирекшн: 
Anton Nazaryev
Дизайн: 
Anton Nazaryev
Технический дизайн: 
Vladimir Tereshonok
Менеджмент: 
Yulia Leychuk