State Atomic Energy Corporation «Rosatom» (abbreviated Rosatom) is a holding, which unites more than 360 enterprises in the nuclear industry, one of the world leaders in the nuclear industry.
The Studio was asked to design a corporate promotional booklet for pressurized water nuclear reactor, one of the company’s most important types of products. Our task was to create a presentation of a high-tech product in a compact format, modern and attractive to potential international customers. With this aim in mind, we first studied major trends in the industry’s promotional communications and delivered a design solution executed in the framework of the existing visual style of the brand.
The design of the cover image uses concentric circles as symbolically reproducing the geometry of the turbine power plant. Typographic uses the brand’s color palette. We used photographs from Rosatom’s photo bank; In addition, our illustrators made drawings, charts and diagrams.